Content marketing is simply creating content to attract the right type of people to your website, leading them through your marketing funnel and eventually converting them into customers. Some well-known examples of content marketing are blogs, videos, e-books, whitepapers, infographics and more.
In the competitive online market of today, many companies struggle to apply a good content strategy and risk missing out on potential customers and revenue. And similarly, companies that fail to implement their content strategy correctly risk investing a lot of money in creating content, marketing the content only to attract the wrong audience.
Let's have a look at the main benefits you could get from it:
We see our clients struggling with these challenges regularly.
1. Understanding your goals and target audience:
set up your business goals are, researching your target audience, create a customer desire map.
2. Content audit:
analysis of what content you already have, how it can be repurposed and optimized.
3. Content strategy and content promotion plan:
Based on our findings and analysis we create a content strategy that fits your business best.
4. Defining the ROI of content marketing activities:
providing you with the right numbers.
5. Content creation and SEO:
Besides creating original and engaging content we’re put great effort into making your content SEO-proof.
Organic traffic increase for 24Kitchen by identifying content gaps
Drop us a line and say
Van Nelle Fabriek
Van Nelleweg 1
3044 BC Rotterdam
3004 HC Rotterdam
Our main office is located in the most prominent industrial monument of Dutch architecture, the Van Nelle Fabriek.
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